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The scholarship program aligns with Oishii’s commitment to disrupting the traditional agriculture industry, changing the way we grow, access, and consume food. Oishii -- which means ‘delicious’ in Japanese – grows its nutrient rich, Non-GMO Project Verified, and pesticide free berries in their state-of-the-art indoor vertical farms. As the first vertical farming company to perfect the strawberry at commercial scale, Oishii harmoniously marries nature, technology, and farming techniques perfected for decades in Japan to grow its prized fruit, which is pollinated naturally with bees. Oishii strawberries are sold at major retailers including Whole Foods Markets and FreshDirect in New York, New Jersey, Maryland, Washington, D.C, and Connecticut.
Oishii is the world’s largest indoor vertical strawberry farm, striving to change the produce industry and raise the standard of fresh fruit in America.
Oishii was started with the goal of introducing Japanese fruit culture to the US. Traditionally in Japan, fresh, clean, delicious fruit means there is a special occasion to celebrate. Both the Omakase Berry and the Koyo Berry have made this goal come to life. Through visionary innovation and new-wave techniques, we've reinvented the capabilities of traditional agriculture.
The name Omakase Berry comes from the traditional dining philosophy of Omakase, "I leave it up to you," where a diner entrusts a chef to serve them something great. The refreshing, bright Koyo Berry means “elated” in Japanese. It’s a smile with every bite.